Feb 6, 2024
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Engagement

Understanding your Employees: Gifting Preferences across Generations

Understanding your Employees: Gifting Preferences across Generations

In the modern diverse workplace, mastering gifting preferences across generations is more crucial than ever. From the nostalgic Baby Boomers to the eco-conscious Gen Z, each has its distinct tastes. Dive into our guide on how to resonate with each age group, backed by expert insights.

1. Baby Boomers (1946-1964): Classic and Sentimental

Baby Boomers value tradition. David Smith, an organizational psychologist, suggests, "For Boomers, gifts embedded in sentiment and history resonate deeply." Classic desk ornaments, restaurant eGift cards, or movie eGift cards are sure hits.


2. Gen X (1965-1980): A Fusion of Vintage and Modern

Straddling the digital-analog divide, Gen Xers have diverse preferences. HR specialist Jessica Lane remarks, "Gen X is all about functionality with a touch of nostalgia." Popular gifts include a quality leather planner from Fontana Pharmacy, anything vintage, or even a weekend getaway at Sea Cliff Resort.

3. Millennials (1981-1996): Memorable Experiences

Prioritizing experiences, Millennials seek unforgettable moments. Leadership coach Mark Thompson notes, "Millennials value creating memories." They appreciate gifts such as Lazer Tag eGift cards from Buzzers, a chocolate workshop from Pure Chocolate or an eGift card from Yardie Divers.


4. Gen Z (1997-2012): Sustainability and Creativity

With a passion for creativity and sustainability, Gen Z desires meaningful, eco-friendly gifts. Sarah Mitchell, a generational researcher, suggests, "Gifts for Gen Z should focus on self-expression and environmental responsibility." Think DIY craft kits, sustainable products like tech eGift cards, or even a reusable stylish cup from Starbucks.


In the corporate gifting landscape, aligning with generational preferences ensures your gifts stand out. By understanding each generation's essence, businesses can deliver memorable, impactful gestures. But even if you're still in doubt about the best gift for your employee, you can always Give the Gift of Choice with our Giftme Smart Card. For more information on our corporate gifting solution, visit our corporate website at giftmehub.com.